White-Label Loyalty Platform for Omnichannel Retail and Fintech
Loyalno is a multi-tenant, API-first loyalty platform — white-label, self-hosted or cloud, with flexible admin tool and custom development included.
Use cases
One platform — multiple business models
Omnichannel Retail
Run your own customer loyalty platform across all your brands and channels — online and offline.
Banks & Financial Services
Launch a white-label loyalty platform across all your merchants — without building it from scratch.
Acquirers & PSPs
Add a loyalty program as a value-added service for your merchants — and make your payment platform stickier.
SaaS Providers
White-label a ready-made loyalty platform — and go to market in weeks, not months.
Why businesses choose Loyalno
Core Features
Everything you need to run a powerful loyalty program — out of the box
Loyalty Program API
API-first architecture — connect Loyalno to your existing tech stack without rebuilding your infrastructure. Integrate with your CRM, ERP, POS, payment systems, or any other service your business relies on.
Loyalty Management
Build and run any type of loyalty program without code:
- Points, discounts, cashback, coupons, birthday rewards, referrals, coalition programs
- Activity builder — configure each program step by step
- Built-in calculator — test expected results before launch
- Product catalog — manage products, categories, and groups to link them to loyalty activities
Triggers & Communications
- Automate program activation — by purchase amount, specific product, birthday, or custom event
- Automated email notifications and scheduled mass campaigns
- Customer base management — build target segments for campaigns and communications
Analytics
Monitor purchases, active members, sales volume, and average transaction value in real time. Segment by any KPI and export reports for further analysis.
Role-Based Access Control
Create custom roles with specific permissions and add team members under each role — full control over who sees and manages what.
Activity Log
Full history of all actions in the system — who did what and when. Use it to monitor team activity, track changes to campaigns and settings, and quickly investigate any issues.
Merchant Management
Add merchants, configure their profiles, and control which features and loyalty mechanics each merchant can access — all from one back-office.
Campaign Management
Monitor all loyalty campaigns running across your merchants in real time. Decline any campaign that doesn't meet your requirements, and create activity templates for merchants to use as a starting point.
Analytics
Monitor total loyalty accruals and payouts across your merchant portfolio, broken down by marketing activity type and payment method. Designed for high-level program performance overview.
Case Studies
Euroline is a leading distributor and retailer of sports, lifestyle, and premium brands in Ukraine, operating 30–40 stores. Currently 7 brands use Loyalno, including Arena, Saucony, RunLab, SUBU, and CMP. Euroline needed a single loyalty platform to run programs across all their brands with centralized management but flexible settings per brand.
Our client is a payment platform and open ecosystem for mobile consumers operating across multiple countries. Their superapp combines a mobile wallet with marketplaces including taxi, food delivery, and retail services. The client needed a loyalty solution to increase app engagement and retention — embedded across the consumer superapp, merchant app, and provider back-office.
What makes Loyalno different
Discover how Loyalno can transform your customer loyalty management
Book a discovery call or demo — we'll show you exactly how it fits your business model.
Book a DemoLoyalno is built and supported by WebbyLab — a software development company trusted by businesses worldwide.
How We Work
From first contact to a running loyalty program
Frequently Asked Questions
Cloud: we manage the infrastructure, provide 99.99% uptime SLA, and handle all updates. Self-hosted: you deploy Loyalno on your own infrastructure, giving you full control over data and environment. Both options are available whether you're running a loyalty platform for merchants, fintech, or payment providers.
Depends on your infrastructure and requirements. Contact us for an estimate specific to your case.
Yes. Loyalno is a fully white-label loyalty program — the platform looks and feels like your product. Your brand, your domain, your colors.
No. Our loyalty management platform comes with a no-code admin interface — your marketing and operations teams can manage campaigns, segments, and rewards without developer involvement.
Loyalno is API-first multi-tenant loyalty software. It integrates with any CRM, ERP, POS, or payment system — making it a natural fit as a loyalty platform for payment providers and fintech companies. Custom integrations are available as part of the setup.
We continuously maintain and evolve the platform — all clients automatically receive new features and updates. If you need more, you can also order a dedicated support engagement where our team works closely with you to develop custom features and grow the product in the direction your business needs.